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Oreo
Objective:
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As a famed food brand in Hong Kong, OREO came to celebrate their 110th birthday To celebrate this event, by creating lucky draws, and also interactive IG AR Filter Game.
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Solution:
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Showcased the IG AR Filter Game by adopting humorous artist & KOL to create fun vibes for the campaign.
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At the same time, utilized Micro Influencer to create buzz.
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